A fashion student is about to earn the equivalent to the lottery thanks to his patience and dedication as a supreme brand of the Supreme brand collector.
James Bogart, a 21 -year -old Canadian, began buying supreme clothes when he was 14 and was a skateboard lover, despite not having any store near his native Vancouver.Now his collection of 253 t -shirts with the "cash logo" of Supreme will go on sale in Christie’s for a total of around 2 million dollars.The oldest dates from 1994.
Este contenido no está disponible debido a tus preferencias de privacidad.Actualiza tu configuración aquí para verlo.In fact, Supreme began as a skateboard store in the center of Manhattan and later became a sensation in world urban fashion.Recently it was acquired by VF Corp.-Due the North Face, Vans and Timberland brands by 2.100 million dollars.
Bogart first bought a jacket inspired by the American journalist Hunter S.Thompson.Then he began collecting the shirts and set out to create the first "full file" of each of the 241 Supreme Designs, as well as 12 shirts that were "family" samples or designs or designs.The brand is known for its limited edit releases, for which customers make long lines.
The first shirts were the most difficult to find, Bogart told CNBC, since Supreme sometimes only sold 50 to 150.He found one by accident, while visiting another collector in London who showed him a piece of Christmas color that he didn't even know there.Another design, with Arab letters, is also extremely rare.
"My passion was transformed," said Bogart."I eventually thought,‘ Hey, I can go for something that nobody else has completed ’".
Bogart did not want to reveal how much he spent to build the collection.However, each shirt went through an exhaustive process of checking several stages, with the help of a former member of the supreme staff.He uploaded detailed images of the shirts in a digital file for later public verification.
The young man considers that in effect, the figure asks for the collection is ridiculous - by face - and is equivalent to more than $ 7,000 per shirt.
"Supreme has been a fashion pillar," said Bogart.“They have really been at the forefront in the definition of culture.The easiest way to define the value of this collection is the fact that it is the heart of the brand, something that will always be a very significant cultural symbol ”.
The young man currently studies business and fashion in Italy, and confessed that he would regret separating from the collection.
"For me, it was always about the pleasure of hunting.And the fact that so many people consider that this collection is impossible to complete.So, once it was completed, I felt a great relief and great pride, but I really wanted to put it on a stage where the collection could be appreciated and do justice, ”he said.
And as for the buyer, he wishes him to do with the shirts what he does or makes it happier, but he hopes he will not use them.
“I have spent a lot of time trying to make these shirts in the best possible conditions.I think it would be a bit painful to see it, ”he admitted.
The supreme auction, called "Behind the Box: 1994-2020", will run until December 15.The collection is offered as a private sale, which means that a buyer would acquire it directly from Christie's instead of auction.
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