There's nothing like the glorious feeling of wearing a pair of comfy new pants or putting on the perfect bra that fits your figure like a dream.
But unfortunately, finding the best underwear for women is never an easy task.
If you've been measured for a bra before, shopping for lingerie online is arguably the easiest way to go: you'll find a wide variety of sizes and styles in stock.
Plus, with so many retailers offering free, hassle-free returns on bras and other lingerie (not pants, no one wants to buy them again), you can order multiple styles and try them on under different items in your wardrobe.
That means no more locker room drama and unflattering fluorescent lighting.
For a trusty t-shirt bra or soft pair of pants, there's nothing better than good old fashioned M&S or trusted stores like Debenhams and ASOS.
For something a little sexier, online lingerie stores like Bluebella and Boux Avenue are all about feeling sassy and looking good.
If you have a larger bust, brands like Figleaves and Curvy Kate offer products with larger cups that provide support and style.
Whatever you're looking for, we've rounded up the best underwear brands that are guaranteed to deliver.
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Marks and Spencer
M&S is known for being a reliable high-end store in all aspects, whether you're looking for a new dress or a fancy pair of boots, but the reliability extends to underwear as well.
From basic support bras you'll wear every day, to pretty floral lace panties for special occasions, M&S caters to all kinds in the lingerie department.
Do you need sexy shapewear for a big event or a huge pair of pants for postpartum? It will solve you on both fronts.
However, don't be misled into thinking that M&S is all about practicality and not style.
It's just as good at offering seductive lingerie sets: the brand's long-standing association with the gorgeous Rosie Huntington-Whiteley is highly enticing and well worth a look.
fig leaves
Once one of the first online lingerie businesses to flourish, in 2021 Figleaves went on to trade under Simply Be, bringing its extensive collection of great quality lingerie and great sizes along for the ride.
Started as a celebration of women no matter their size, the brand offers a great selection, whether you're looking for a basic bralette or a lace bodysuit.
wild x fenty
Rihanna's Savage X Fenty line reinvented the lingerie market to create powerful, sexy pieces that include size.
Prices are more expensive than your average high street retailer, but still affordable enough for A-lister fans.
Bold colors and bold details are the brand's signature style, but it also works great with laid-back undergarments like bralettes and everyday panties.
Best of all, Fenty bras are available up to size H and many pieces come in size 3XL.
Boux Avenue
From form-fitting bridal lingerie to make you feel special on your big day, to form-fitting mesh bodysuits and dependable bras, Boux Avenue has it all.
The brand offers up to a G cup size in many of its products, so women with larger busts are also well catered for.
Triumph
Born in southern Germany in 1886, Triumph has grown to become one of the most trusted underwear brands in the world.
You're in good hands when you wear one of the company's well-designed lingerie pieces.
Known for producing beautiful, supportive bras and underwear that fit like a glove, Triumph also makes quality sports bras, shapewear, underwear and swimwear.
curvy kate
Curvy Kate is a brand that aims to make women feel good about their curves, which is why it is aimed only at those with DK cups.
Their goal is to make bras that lift, fit, are comfortable, and make you feel fabulous.
Being specialists in larger cup sizes, you can be sure that they know what they are doing when it comes to tight curves.
From pretty blue bras to sexy basques and supportive bottoms, this brand has you.
Blueberry
Bluebella leads the way in creating lingerie trends and it's all about feeling sexy from the inside out.
With strappy briefs that show a little skin and delicate eyelashed lace bras, a lot of thought has gone into the Bluebella collections.
It is this attention to detail that makes the pieces exude a luxurious high-end vibe without the price tag.
agent provocateur
For luxurious lingerie guaranteed to set your pulse racing, Agent Provocateur is a force of nature.
Their high-end pieces are a thing of beauty and are priced as such, with hundreds of lingerie retailers.
Counting Penelope Cruz, Kylie Jenner and Cara Delevingne as fans, you're in great company if you invest in an Agent Provocateur piece.
If you feel like treating yourself, these collections are seriously sexy, great for a one-of-a-kind treat or to put on your birthday gift list.
wolfford
Wolford is a luxury brand that will sculpt your figure and provide you with really well-made basics at a premium price.
To support all of your outfits, it's important that your underwear is exactly right and Wolford's provides excellent support and wonderful body shaping.
What is the best breathable underwear for women?
It's easy to find a beautiful pair of underwear, but it's also crucial that you choose a pair made of breathable material.
Super comfortable cotton underwear would be the way to go if you want to get something soft and perfect for everyday wear.
Check out our guide above to choose the right underwear for you.
more from sun selects fashion
Did you like our guide to the best online lingerie stores? Why don't you take a look at the best bras?
We've also rounded up the best gym leotards here.
And check out our dedicated Sun Selects fashion section for more style tips, trends and products.
