After the premiere and the great success that 'House of Gucci' has been, characters, stories and details that perhaps we did not know related to the firm have come to light and are giving rise to talk on social networks. The most recent case is that of Tom Ford, a renowned designer who after Gucci was going through a bad financial time, Tom Ford was able to save the company and reinvent it.
Tom Ford and Gucci
After working at Marc Jacobs' Perry Ellis, Tom Ford traveled to Milan to become the first head of American women's ready-to-wear (a fashion category). Little by little Tom's fame was growing and expanding. In 1994, he was appointed creative director and debuted his glamorous fall-winter 1995 collection, which was a resounding success and put Gucci back on the map.
It is said that when Tom Ford entered Gucci, everything was old fashioned and 'brown, round and soft', and when he left in 2004, everything was trending and it was 'black, square and hard' and sexy, very sexy. Tom made profits go from a company valued at 230 million dollars to the scandalous figure of 3 billion (Anglo-Saxon). In addition, with his spring-summer 1997 collection, Tom Ford introduced the world to the 'jeweled thong' (for men and women) and with it he launched the sexual revolution of 'porn chic'.
This latest Gucci collection by Tom Ford has a very special place in the memory of fashion lovers, as there is an iconic moment when the model turns her back and reveals the jewelry with the double G, which is surpassed by the next model with the same thong in a male version. That parade captivated and continues to make fans scream.
The proposal of this thong has been so revolutionary that it is even part of the permanent collection of the MET and Kim Kardashian showed it off in 2018. This is how this unique piece and its suggestive campaigns produced with Carine Roitfeld and Mario Testino, have been cataloged as ' porno chic', the designer created a different, sensual and accessible vision of sex, which probably, in the current context, no longer has a place, however, it marked an entire era.
Where was Tom Ford born?
Tom Ford was born in Austin, Texas on August 27, 1961. He studied to be an architect and interior decorator, his early vocation was to be an actor.
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Today, Tom Ford has retraced the design path with his own company. The brand: 'Tom Ford' established itself as an oasis of supreme beauty, with a wide variety of perfumes and makeup. His designs are impeccably crafted with exquisite finishes and materials. Ford did not take long to replicate the collections for women, unique designs with an aesthetic and a clear influence on the seventies but that under his mandate reflect his own style and a magnetic sexuality. Among the women who have inspired him and used his creations are: Bianca Jagger, Julianne Moore, Jennifer López, who chose a dress of his to attend the 2019 Met Gala and who was present at his fall-winter 2020-2021 fashion show together to Renée Zellweger. Some of the latest celebrities to join his select club of clients include Miley Cyrus and Zendaya.
